Marketing

2 Years

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Management

About this Program

The MBA Marketing program at IITM Group of Institutions is a 2-year postgraduate course that focuses on developing students’ skills in marketing management, advertising, sales, consumer behavior, digital marketing, and brand management. The program combines theoretical knowledge with practical exposure through projects, internships, seminars, and workshops. It is ideal for students interested in business, communication, and marketing strategies. After completing the course, students can work as marketing managers, sales executives, brand managers, digital marketing specialists, market researchers, and business development executives in various companies and organizations.

What You'll Learn

Core subjects and skills covered in this program

Marketing Management and Consumer Behaviour Brand Management and Advertising Strategy Digital Marketing and Social Media Analytics Sales Management and Distribution Channels Market Research and Business Communication Product Development and Pricing Strategy

Fees & Scholarships

Fee Structure

Tuition Fees ₹1,85,000

Registration Fees ₹10,000

Total ₹1,95,000

Scholarships

Special Scholarships

Merit-based scholarships available — calculated automatically on your academic record. No separate application required.

Boys
10% Scholarship – For students scoring 70% or above in Class 12th
15% Scholarship – For students scoring 80% or above in Class 12th

Girls
15% Scholarship – For students scoring 70% or above in Class 12th
20% Scholarship – For students scoring 80% or above in Class 12th

Scholarship is awarded based on 12th academic performance.

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Eligibility & Requirements

Who can apply?

Graduation in any discipline (minimum 3 years) with at least 50% marks in aggregate
SC / DSC / PH candidates require a minimum of 47.50% marks in aggregate

Required Documents

10th & 12th mark Sheets
Graduation Mark Sheets (all semesters) and Degree Certificate
Government-issued Photo ID (Aadhaar / Passport / Voter ID
Passport-size Photographs (recent)

Voices That Matter

Hear directly from students about their experiences and journey.

"Studying AI & ML has been an exciting journey with real-world exposure and modern tools. The guidance from faculty has helped me build both skills and confidence."

"IITM has provided me with strong technical knowledge and practical experience through labs and industry-focused learning. The placement support keeps us career-ready from day one."

"The hands-on projects and coding practice have strengthened my technical foundation. The environment here constantly motivates me to improve and aim higher."

Ready to Start Your Journey?

Apply now and take the first step towards a brighter, future-ready career.